From $6,611 Price reflects 301 Sofa in 220x93cm in fabric group 1 upholstery
Designed by Jens Juul Eilersen
The Juul 301 is a refined, modular Scandinavian sofa with customizable comfort, offering a flexible long-term investment for the modern home.
• Modular and adaptable design
• Upholstery available in a wide variety of fabric or leather
• Dual-Layer Comfort Engineering
• 5 year manufacturer warranty
The Juul 301 sofa is a refined modular Scandinavian sofa that balances relaxed comfort with crisp Danish design. Built on a solid wood frame with Nozag springs and supportive foam layers, it feels inviting from the first sit and stays resilient over time. Choose your ideal setup with modules that create a 2 seater sofa, 3 seater sofa, or an easy L shaped sofa.
Origins and inspiration
Juul 301 reflects modern Danish minimalism with a quiet focus on function. The design language is understated and balanced, prioritizing proportion, comfort engineering, and materials that age gracefully.
Modular freedom
Juul 301 adapts to changing homes and routines. The modular sofa system lets you scale up or reconfigure without replacing the whole piece. It is a smart long term investment for anyone who wants flexibility without visual fuss.
Comfort with a structured soul
The seat uses two part HR foam with a firmer base and a softer top, wrapped for a plush but supportive feel. Back cushions are padded for a gentle, sink in comfort that still keeps its shape.
Wide range of upholstery
Upholstery is available in fabric or leather. With fabric, you get removable covers on the frame plus an undercover layer for everyday practicality. Leather comes with a clean fixed finish for a sleek, tailored look. All pillowcases include zippers for easy care.
Details that complete the build
Leg options include brushed stainless steel as standard, with upgrades to black lacquered or polished steel. You can also choose wooden legs in several oak finishes. A 5 year factory warranty covers frame, springs, and upholstery fabrication defects for added peace of mind.
Dimensions
The 301 is primarily built using standard sofas, closing sections, and a corner section to create large modular groups.
Fixed Sofas:
220 x 93 cm
240 x 93 cm
Closing Sections (Sectional End):
110 x 93 cm
120 x 93 cm
130 x 93 cm
150 x 93 cm
170 x 93 cm
190 x 93 cm
210 x 93 cm
Modular Elements:
Centre Section: 100 x 93 cm
Corner Section: 101 x 101 cm
Footstool: 60 x 93 cm
Common Dimensions: Total Depth: 93 cm, Total Height: 63 cm (frame), Seat Height: 40 cm, Seat Depth: 54 cm.
Materials
Frame: Solid wood with Nozag spring seat suspension, padded with polyurethane foam. Seat Cushions: Two-part HR (High Resilience) foam (firmer bottom, softer top) with a polydun (fiberfill) wrap. Back Cushions: Polydun filling. Armrests: HR foam with a polydun wrap.
Juul Furniture is an independent brand within the esteemed Eilersen group, recognised for its dedication to craftsmanship, comfort, and contemporary Scandinavian design. Juul delivers furniture that reflects modern living without compromising on quality or durability. The brand’s mission is straightforward yet ambitious: to ensure that everyone has the opportunity to sit properly. To achieve this, Juul combines sensible pricing with refined design and exceptional comfort, offering a thoughtful collection suited for today’s homes. Crafted in the group’s own factories by highly skilled specialists, Juul sofas and chairs embody the values that have made the Eilersen name synonymous with reliability and longevity. Every...

Danish Design Co offers authentic European designer furniture selected for craftsmanship, comfort, and lasting quality. Each piece comes from established design houses with long-standing heritage, giving you premium furniture built to last for years, unlike disposable furniture commonly found elsewhere.
Yes. As the authorised dealer for the European brands we carry, every piece comes directly from its original maker. Each item is an authentic, licensed creation crafted in Europe, with no parallel imports, ensuring the quality and integrity expected of true designer furniture.
Delivery lead time depends on the item:
Contact us to confirm the availability of any piece you’re interested in.
The showroom features a curated yet extensive range with more than 20 sofas, 30 tables, and 50 chairs on display. While not every piece is on the floor, our team can guide you through all available models, fabrics, and configurations so you can explore the full range in person.
Yes. Our consultants offer personalised interior styling guidance, helping you choose the right sizes, materials, and combinations for your space. We ensure your furniture selection creates a cohesive and harmonious design tailored to your lifestyle.
Many of our collections use certified wood, traceable materials, and low-impact manufacturing. All brands follow strict European production standards, supporting long-term environmental responsibility while delivering premium quality.
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Explore 20+ sofas, 30+ tables, and 50+ chairs in our 12,000 sq ft showroom, along with a wide selection of designer furniture. Experience quality firsthand and discover the stories behind each piece—it’s a visit truly worth your time.