Discover the Newest Brands at Danish Design Co: Flexlux, Innovation Living, and UMAGE

Danish Design Co continues to bring the best of Scandinavian furniture to Singapore, and this year marks an exciting expansion of its curated portfolio with three remarkable brands: Flexlux, Innovation Living, and UMAGE. Each embodies the timeless values of Scandinavian design—craftsmanship, functionality, and beauty—while offering unique interpretations that meet the needs of modern living in Singapore.

Flexlux: Scandinavian Sophistication in Every Detail

Flexlux is a Danish furniture brand that epitomizes sophisticated Scandinavian design, where elegance, comfort, and craftsmanship come together in perfect harmony. Known for exquisitely tailored sofas, lounge chairs, and recliners, Flexlux elevates interiors with refined aesthetics and innovative comfort. Each piece is meticulously constructed with premium materials such as top-grain leather, high-resilience foams, and luxury fabrics, ensuring a seating experience that is as durable as it is stylish. In Singapore, where homes range from contemporary apartments to spacious landed houses, Flexlux offers furniture that blends timeless beauty with practical comfort, making it an exceptional choice for discerning homeowners.

Innovation Living: Smarter Design for Modern Spaces

For urban lifestyles where space is often a luxury, Innovation Living redefines versatility through its multifunctional furniture. Since 1989, the brand has pioneered intelligent living solutions rooted in Danish design traditions, offering sofas that transform into beds, seating with hidden storage, and modular designs that adapt to evolving needs. Every piece balances sleek Scandinavian aesthetics with everyday practicality, making it ideal for Singapore’s city apartments and compact layouts. With removable, washable covers, durable mattresses, and a strong focus on sustainability, Innovation Living combines long-lasting quality with modern convenience. This is functional design at its finest, tailored for those who value both beauty and efficiency in their homes.

UMAGE: Design with an Extra Effort

UMAGE—derived from a Danish word meaning “to make an extra effort”—is a brand that takes Scandinavian design to the next level. By melding aesthetics, simplicity, and functionality with environmental responsibility, UMAGE creates furniture and lighting that stand out for their sustainable edge. Each product is flat-packed in stylish boxes to reduce transport costs and environmental impact, while also making their designs more accessible and affordable. For Singapore homeowners, UMAGE offers a chance to embrace a lifestyle that values thoughtful living, unique design, and eco-conscious choices, all while enhancing interiors with a touch of Scandinavian elegance.

Why Choose Danish Design Co in Singapore

By introducing Flexlux, Innovation Living, and UMAGE, Danish Design Co reaffirms its commitment to offering authentic Scandinavian design that enhances modern living in Singapore. Whether it’s the sophistication of Flexlux, the practicality of Innovation Living, or the sustainable elegance of UMAGE, these brands bring fresh possibilities to homes of every size and style.

Danish Design Co has been a trusted name in Singapore for over 18 years, representing iconic furniture houses that prioritize craftsmanship, longevity, and timeless appeal. With these exciting new additions, homeowners can now access an even wider range of Scandinavian furniture designed to last for generations.